How to Optimise for ChatGPT, Perplexity, and AI Overviews
If you want your content to be found by AI-powered search engines like ChatGPT, Perplexity, and Google’s AI Overviews you’re in the right place. This
If you want your content to be found by AI-powered search engines like ChatGPT, Perplexity, and Google’s AI Overviews you’re in the right place. This
As a digital marketing agency working with businesses across multiple industries, we often come across the same costly SEO mistakes that hold websites back from
Paid advertising will be more aggressive than usual this festive season, with online shoppers increasing due to the pandemic. To capitalise on this there are ways that Organic activity
Information architecture (I.A.) is a term used to explain the structure of website content to increase the discoverability of information. It is the organisation of
Since Google launched in 1998, the company has been working endlessly to improve the relevancy and accuracy of their results. We have seen many game
It is essential to make sure your website is showing in the Google search engine listings. Google processes over 40,000 queries a second, equalling 3.5
Keywords are the life-blood of search engines. In order to properly optimise your content to get more traffic and visibility in SERPs, you’ll need to
Reports of the death of organic search are greatly exaggerated.
Duplicate content is defined by Google as “blocks of content within or across domains that completely match or are similar”. And believe it or not,
Most people think web optimisation is simply A/B tests to assess two or more designs against each other, and that it’s almost a random act
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