Millions of searches are performed every day. Your customers need to find you, not your competitors. Technical search engine optimisation is essential for this. We don’t just understand the diverse signals used by search engine algorithms. We know how users actually perform searches and the context in which they’re made. And we help you stay on top of the constant changes to search results with our technical knowledge. It underpins our creative strategy to make sure you attract organic traffic to your site and convert it effortlessly.
Identifying what’s hindering your site, ensures you can make the changes you need for improvements. Our technical audits get straight to the heart of your site. We identify your current organic performance and rankings. Flag the signals that can be improved upon immediately. And highlight the issues that need to be addressed. This supports our entire strategy for optimal performance, ensuring search engines can access your site, index pages and rank your content.
Crawl Rate Optimisation
If you’re an e-commerce business, you’ll understand just how important crawl rate optimisation is. Track, monitor and focus on how search engines crawl your site. Make sure your crawl budget is well spent. Find the optimal way to present and index paginated content. We know this is vital for large sites. And we use it as an integral part of our strategy to ensure the visitor experience is as fast and smooth as possible.
The mobile first index is here. Desktop SEO is secondary to optimisation for mobile devices. It’s nothing new for us. Mobile searches have been our priority for some time. They’re the majority, at the start of a user journey and right through to conversion, and they’re vital for local intent. Your website needs to be more than mobile friendly – it should be flawless. Our strategy ensures your site is optimised for mobile searches.
Optimising your site isn’t just to send the right signals to search engines. It’s about giving users what they want. You want them to click-through. To engage with your content. To stay on the page, and not to bounce. These are all essential SEO metrics. We know how to address them. We ensure all key elements are present and optimised, from title tags to internal linking, images to H1 tags. We fix duplicate content issues. And we make your site’s organic performance even better.
Penalty Prevention & Removal
Google penalties can be crippling. Removal doesn’t guarantee recovery. But we know how to prevent them and we work tirelessly to rectify any past problems – whether a result of dubious tactics or misfortune. We understand Google best practice inside out.
We’re experienced in getting penalties lifted and disavowing links. And we know how to build links moving forward, get your ranking on track, and future proof your site for algorithm updates.
Click-through Rate Optimisation
We never stop striving for that coveted top spot. But we also know click-throughs are more important. We know how to stand out on search engine results page. We understand how to attract users to your site. Competition is fierce for page one real estate.
But using the latest rich snippet schema mark ups, strong title tags and persuasive meta descriptions, we increase your click-through rates.
If this sounds like something we can help you with please send us an enquiry and we’ll get back to you soon.Enquire