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Home » Blog » Digital Strategy » Page 2

How to Make ‘Dull’ Products Exciting with Digital Marketing

Although we love our brands and products dearly, it’s fair to say that some are sexier than others. Some brands are fantastic, but their products

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Black Friday: What you Should be Planning Right Now!

Without wishing to shame or terrify anyone, three in five UK online retailers started their 2018 Black Friday planning more than a month ago.

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How to Create Video Content Your Audience Wants to See

Unless you’ve been in hiding over the last few years, it’ll come as no surprise to you that video is probably going to take over

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A Marketing Manager’s Guide to Wowing Your Board

Board meetings can be a pretty intimidating environment for marketing managers. It takes us out of our comfort zone, because we’re no longer speaking to

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Brighton SEO: Jeroen Maljers – Hidden Messages: The Psychology Behind PPC & SEO

With so many thought leaders from the search marketing industry present each year (including our very own CEO Guy Levine!), Brighton SEO always offers a

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Internationalising Brands: Marketing Considerations

There’s arguably never been a better time for UK brands to start selling overseas. Consumers are increasingly comfortable buying across borders; the lower value of

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The Customer Is Always Right: Using Social As Your Biggest Soundboard

Launching something new – whether it’s a marketing campaign, a rebrand, or a product or service – can be a scary proposition. What if our

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Manchester Fashion Week: Brands and Trends from the Catwalk

It’s no secret that Manchester is the online fashion hub in the UK, with fast fashion brands including  Boohoo, Missguided, Pretty Little Thing, The Couture

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How to create (and maintain) brand guidelines

Whether you’re launching a new company or planning a re-launch, developing a brand that reflects your business is one of the most fundamental steps. Though

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Highlights from Drapers’ Q1 Fashion Ecommerce Snapshot

As we are all aware, technology is slowly but surely taking over the high street, with a rapidly increasing number of consumers searching their screens

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