Millennials remember the Millennium
Over the past 20 years, it’s fair to say that the world has entered a new digital age and technology has truly affected how we
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Enhance Your Audience Targeting With Combined Audiences
Google has been busy introducing new audience targeting features throughout 2019 but Combined Audiences might be the biggest yet. At the moment most advertisers use
How To Identify Broken Pages
Broken pages are not great for any marketing channel, and are even worse if your site visitor lands on them from within your website
Facebook Re-brands!
There are many reasons as to why Facebook decided to rebrand, most people know that the public’s trust in the social platform has been at
TikTok Testing Social Commerce Links in Videos
TikTok continues to expand its marketing capabilities, moving closer to full monetisation with a new test of options to add links into user bios, as
Snapchat Adds New Video Ad Option
Snapchat is further expanding its ad platform in a bid to become the next go-to marketing avenue for those looking to advertise. According to
Facebook introduces Facebook Pay in the US
While Facebook works on their Libra cryptocurrency, they’ve rolled out Facebook Pay in the US. Facebook Pay will allow for on-platform payments, making it easier
Affinity Audiences Introduced To Google Search Campaigns
Last month Google announced that two new audience targeting methods will be introduced to search campaigns, Affinity Audiences & In Market Seasonal Event segments. The
Getting to Know Your Customers Buying Habits (Early) this Christmas
We all know that person who starts their Christmas shopping just a little too early, right? Well, it seems the jokes on us; around 40%
How To Generate More Sales & Leads From Your Website
Having a website which is optimised to generate new business is a powerful asset. However, it doesn’t happen by accident, and it definitely doesn’t happen
What Is Paid Social?
The paid social media landscape of 2019 is constantly evolving and will continue to do so. The only consistency is the importance and relevance of