An Introduction to the Buyer Journey for E-Commerce
There was a point, not all that long ago, where you could launch an e-commerce website and that was enough to make those precious sales. Your audience was poised to splash the cash, and you were ready and waiting to oblige.
How eCommerce Businesses Can Profit From the New Power Editor Update
Facebook’s Power Editor has recently undergone some major updates, which you simply need to know about if you’re using the social network as an advertising channel. So, what’s changed?
13 Steps to Creating the Perfect Product Description for Fashion Ecommerce
If your conversion rate is poor, a huge amount of users who do end up on your site will simply leave again without purchasing, and your efforts will have been in vain.
#BrexitandChill: The good, the bad and the ugly social media tactics used by the Leave and Remain campaigns
The EU referendum is currently dominating our news channels, newsfeeds and nightly dinner table discussions, but what about the social media tactics and platforms used by both campaigns to try and sway us to their side?
We Won! Return Named Best PPC & SEO Agency at Prolific North Awards
In the immortal words of The Four Seasons: “Oh what a night.” We went to the Prolific North Awards full of hope that we’d pick up a prize, but aware of the challenge that awaited us.
How to Land your Dream Job in Digital Marketing
A few weeks ago, I was in the pub with my girlfriend, having a quick beer before a gig (Wolf Alice at Manchester Academy, if you’re interested). We got talking to a younger, trendier, less world-weary couple who’d just moved to Manchester, and I asked what they do.