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The 3 Types of Organic YouTube Content: Hero, Hub and Hygiene

With more than a billion unique visitors every month, YouTube is the world’s second-largest search engine. And, when it comes to content campaigns, there are

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How to Make ‘Dull’ Products Exciting with Digital Marketing

Although we love our brands and products dearly, it’s fair to say that some are sexier than others. Some brands are fantastic, but their products

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15 Reasons Why Your Site is Not on Google

It is essential to make sure your website is showing in the Google search engine listings. Google processes over 40,000 queries a second, equalling 3.5

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Black Friday: What you Should be Planning Right Now!

Without wishing to shame or terrify anyone, three in five UK online retailers started their 2018 Black Friday planning more than a month ago.

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How to Create Video Content Your Audience Wants to See

Unless you’ve been in hiding over the last few years, it’ll come as no surprise to you that video is probably going to take over

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The Difference Between Long-Tail & Short-Tail Keywords, and Why They are Important

Keywords are the life-blood of search engines. In order to properly optimise your content to get more traffic and visibility in SERPs, you’ll need to

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