Paid advertising will be more aggressive than usual this festive season, with online shoppers increasing due to the pandemic. To capitalise on this there are ways that Organic activity
It is fair to say that 2020 has been a challenging year, so for advertisers its important they get their Q4 strategies right and for retail getting it right for Black Friday is essential. At Return, we pride ourselves on being prepared to
3 minutes read As we move through 2020, finding the right place to put your Google Ad budget is more important than ever. As consumer
When cuts are to be made within a business, it’s usually the marketing department which gets hit the hardest. And with the ability to turn
YouTube Ads, A Background In 2019, $15 billion of Google’s advertising revenue came from YouTube and this figure is projected to grow in 2020. This
According to Imforza, around 93% of online experiences begin with a search engine, therefore it is important to know how Paid Search and Organic Search
Last week Google began rolling out the new price competitiveness report in the merchant centre for eligible sellers. The report allows you to see how
One of the common fears advertisers have when it comes to using smart bidding on their campaigns is the inability to fully control performance.
It’s the start of a new decade and we can only imagine what that means for the new technological advancements that are to come in
The last two years have seen Google switch their focus to automation and smart solutions giving machine learning the opportunity to help improve the performance
Receive our latest updates to help increase your return.
